Eclipse Brand Partners is a boutique branding and digital marketing consultancy specializing in building high growth consumer lifestyle brands. We have deep experience across channels and categories covering beauty, wellness, home, fashion and consumer electronics among others.
We create powerful brands built on strategic consumer insight, unique creative development and content and possess strong fundamentals in digital marketing to accelerate growth and greatly enhance ROI.
Eclipse Brand Partners' founder is Rashida Poorman whose diverse background includes building industry-leading brands across channels with powerhouses like Procter & Gamble, Victoria's Secret Beauty and Avon as well as working with startup businesses. She brings a rare combination of creativity, innovative problem-solving and deep analytic capability to each business and plays a personal role in creating strategy, branding and the growth plan for success.
Rashida received her MBA from Stanford Graduate School of Business and her undergraduate degree in Economics from Temple University.